AZ Trade Distributor

The initial demand was for the creation of a system with a product catalog to be presented to wholesale clients and at the same time serve as an internal tool for inventory management.

Market

Market

North American, USA

Launch

Launch

2021

Framework

Framework

Bubble

Development

Development

80 hours

The Challenge

The client had little familiarity with technology and wanted the system to have an easy-to-use interface for him and also for his clients, with friendly, intuitive, and straightforward navigation.

Result

We successfully reached the goal by launching the system quickly, as requested, and are already receiving positive feedback from users.

Processes

Analysis and Research: During the discovery phase, which involves understanding the client's vision of the market they operate in as well as other clarifications regarding the desired features on the platform, I conducted research on competitors and it became clear that one of the biggest differentiators would be developing a simple, functional, and objective platform for this client.


Workflows & Actions: In this phase, we begin to mature the materialization of the system, aligning the usability and navigation flows of the platform, both for users who are clients of the client and the actions of the client as the administrator of the platform.


Wireframing & Prototyping: For this project, a wireframe was created that fits well with the system flows, which allowed for a quick approval of this phase, as a sample design found online was defined together with the client during the first phase that also perfectly matched the visual identity.


Architecture & Database: This is the phase where I go to the framework, in this case, Bubble, and begin to configure the general definitions of the visual identity and the entire structuring of the database.

Modular Development: In this phase, I dive into the development of the screens and the engineering of the workflows, applying the best practices of UI/UX Design with a focus on server performance and usability performance. In some projects, like this one, I present how the screens are developing every week.


Testing & Homologation: With everything ready, I run a series of tests covering all possible scenarios, and if everything is correct, a meeting is held with the client so that everything can be tested on video, which is sent to the client as validation of the successful project delivery. And after the launch, I monitor the system for a negotiated period, looking for any necessary corrections.

"I was happy with the result because Felipe is a developer who easily understands the side of the contracting client and the end client. In fact, he attracts 40% more clients already in the first month after the platform's launch."

Bruno Azevedo

CEO | AZ Trade Distributor

Conclusion

It was one of the most fluid, fast, and impactful projects I had the pleasure of delivering. This was also the first Bubble app in English for a Brazilian client residing in the United States. Thus, receiving warm feedback from users (my client's clients) in the very first hour of launch was more than gratifying.

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